The Porthampton Bugle

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Footfall Drops 4.8% as All Regions Report Declines

Footfall across the UK fell by 5% in November 2014 with all regions reporting a decline, with the mild month coming up against strong comparable figures from last year.

The drop in footfall accelerated from September, when it was down 1.9%, according to the British Retail Consortium and Springboard’s Footfall Monitor.

High streets across the country reported the steepest decline, with footfall falling by 5.2% after 12 months of consecutive decline. This is confirmed as the worst footfall record for 5 years. In out of town locations footfall fell by 2.3% after five months of positive growth.

Spokesman for the UK retailers committee Helen Dickinson said: “Negative numbers across the UK are clearly a concern this close to Christmas, but there are a few factors at play.

“We’re comparing against a very strong November in 2013, when the post-Olympic period coupled with a cold snap unleashed pent-up demand for shopping trips to stock up on warmer clothing and Olympic souvenirs.  In contrast, this year’s milder winter has slowed the uptake of autumn ranges, a trend reflected in our sales figures last week.”

She added: “The sense of tentative optimism is continuing to take hold in the wider economy, but many of us remain cautious and keen to manage our budgets in the run-up to the festive season.”

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